You know the saying, “You only get one chance to make a first impression.” It is no different for your Website. One shot is all you get. Let’s make it a good one!
Businesses are no different. If you are looking for a plumber or a pediatrician, you usually form an opinion with that first impression of them. It may be something as simple as the quality of their business card, or the cleanliness of the waiting room.
A Website will make First Impressions Too!
Having that online presence allows your company’s website to be the first impression to the public and potential customers. So, as business owners, you want your website to be attractive, unique, and informative. The potential customer must be able to locate your business online. So, if your website does not show up in the search engine results page (SERP), then you have wasted valuable time and money. Also, you may have lost a potential sale.
A brochure website can be a good option for a small business with a limited budget. It is designed to look and feel like a printed brochure. Containing just a few pages with the most important information about your company that people would need to know. However, your online presence is one of the most important aspects of your business. Google, the most popular search engine, processing more than 8.5 billion searches a day, wants quality and relevant results for its users. Websites that commit themselves to new or fresh content gain favor with the search engines.
Search Engine Optimization
With the ever changing internet continuing to grow around us daily, making your business easy to find becomes more important to ensure its’ survival. You not only need a striking and functional website, but one that is working for you. It needs to bring you those potential customers, And therefore, allows you the opportunity to give them your best first impression. Isn’t that what you want for your business? The opportunity to show customers why they should choose you over your competitors?
Search Engine Optimization (SEO) is one way to ensure your website is working for you. Search engines such as Google and Bing determine which businesses show up first in search results. Social Media and Blogging also play an important role in properly displaying your business.
Select Marketing offers the tools and services to ensure your online presence works for you. At Select Marketing, we not only build and design websites, but we structure each part with search engine optimization to ensure the best outcome and exposure for your business.
There are many components that factor into the best exposure on the web, and SEO is just one of those. With Select Marketing as your partner in business, we offer you one stop shopping. We can manage it all for you, which is one less thing that you as a business owner needs to worry about. Now you can go back to worrying about your next first impression.
Updated August 2021