What is a simple business card and why is it important? Have you ever been handed a business card that has three or four contact phone numbers? Unless you are an emergency medical doctor you are not important enough to require large number of contact phone numbers. I once was handed a business card that […]
Small Business Websites Are Important
Small business websites are the single most important thing a new or existing small business can do to market their business successfully. Many folks on a shoestring budget can barely afford to start their business and a small business website is just not reality for them. If this sounds familiar, you are not alone. Under […]
Your Clients are Important to Know Very Well
Your Clients are important and obviously essential to your business. They are valuable to your success, so get to know them. Understanding not only their needs, desires and goals, but also know and learn their personalities. This will be to your advantage. It will provide better communication, help your clients be more comfortable and feel […]
Logo Design Tips and Techniques
A new Business or even an existing business interested in re-branding, will consider logo design to represent their company. If you have ever tried to design a logo, you would understand all the factors that are involved. There is more to creating a brand’s visual identity than just placing a name in a shape and […]
Is Website SEO Still Important?
Website SEO is not only still important, it is essential if you want your website to show up in SERP (search engine results pages). When an internet visitor uses a search engine and searches for a specific product or service, they expect to find quality suggestions and recommendations to review. One Billion websites exist on […]
Is Website Management Important Post Covid?
Life in the post covid economy has changed, however it is not getting any easier. The answer to “Is website management important post Covid?” is yes, yes, and yes. We say this because there are fewer businesses actively functioning in America today than there was prior to Covid 19. There are also fewer employed individuals […]
Information is Your Key to Success
Information is your key to success when it comes to your website. Websites have many functions; however, none is more important than dispensing information. People come to websites for answers to their questions. Examples, such as the following are simple but relevant. “Can I make a reservation at your restaurant?” “Do you clean windows inside, […]
Customer Service – Good, Bad, & Ugly
Customer Service . . . why is it so important. It is quite simply providing assistance to customers. Customer Service is part of your Marketing Strategy. Your marketing strategy focuses on bringing in new customers, while customer service works to retain them. Customer service working hand in hand with your marketing efforts let you leverage their […]
Website Management In An Uncertain Economy
Website management in an uncertain economy needs to be enhanced. When the economy is uncertain, most folks tend to look for savings. They look for savings in all kinds of places and will delete things that they deem unnecessary. For instance, people go out to dinner less during a slowed economy. They recreate less during […]
Are Mobile Friendly Websites Really Necessary?
Mobile Friendly Websites or Mobile Responsive Websites are REQUIRED within the Google Algorithm. Their algorithm is relevant and should to be respected. Some of the major changes in Googles’ Algorithm effect how people search and how websites rank. In 2015 Google’s mobile-first indexing was introduced, utilizing the mobile version of the website for indexing and ranking. […]