To help your business be successful, you should have a marketing strategy. This is not the same as a marketing plan. A marketing strategy will lay out the overall long-term goals. This would include goal-setting, researching your industry and your competitors, and your messaging for your brand. A marketing plan is more detailed outline, for […]
New Strategy for a New Year?
A New Strategy for a New Year is something you may need to consider. If you are completely satisfied with the current success of your business, then a new strategy may not be something that you need to consider. However, if you need to improve sales, increase profits, or add more customers, then you may […]