Successful website results are determined by several factors. The structure of your website is critical to your success. The website structure must be easily understood by website visitors and assist them in understanding what your website is all about. The structure also allows visitors to travel easily through your website and find what they are […]
Follow Through is Powerful
Follow through is so important in life. Involving your personal life as well as in your business. The difference between success and failure is the follow through. This is a skill, and just like other skills, will require practice and a dedicated effort. Speaking as a small business owner, let us focus on business. Following […]
Website Importance
Website importance cannot be underestimated. If you do not give it the respect it deserves your business will suffer dramatically. Existing clients or customers know about you, but what about all the folks that have never heard of you or your business? Word of mouth advertising and referrals is truly powerful; however, it is not […]
Is Marketing Important?
Yes, it is if you want to be successful. Marketing points your business activities in the right direction. Without direction and a plan to get to the goal line, your chances of success will certainly be limited. Marketing is a process by which a business creates interest for their goods and services. If you cannot […]
Website Plugins Make Websites Better
Website plugins are small software programs that add a specific feature and functionality to your website. There are thousands of website plugins available, from simple to complex. What you use depends on the customization and functionality your website needs. They are essential tools that can transition your website from a very basic platform into one […]
Understanding Body Language
Body language is a fundamental source of communication and connection with other people. This nonverbal form of communication is expressed through posture, facial expressions, gestures, eye movement or eye contact, as well as your proximity to others. Certain factors like emotions, personality, mood, and environment can impact your body language. Like it or not, we […]
Finding Quality Marketing Help?
Quality Marketing help for your business can be challenging, since not all marketing companies do the same thing! The majority of marketing companies will make a plan, design, and then execute the needed strategies in order to promote your business or product(s). Some marketing companies may offer different levels of support. They may provide specialized […]
Is Your Marketing Strategy Successful?
To help your business be successful, you should have a marketing strategy. This is not the same as a marketing plan. A marketing strategy will lay out the overall long-term goals. This would include goal-setting, researching your industry and your competitors, and your messaging for your brand. A marketing plan is more detailed outline, for […]
Outside the Box Thinking
Outside the box thinking is a creative process. This can be considered unconventional and out of the mainstream. However, it is a way to reframe the problem, and rethink the process. Outside the box thinking removes the limitations and allows you to view the totality of the issue or problem at hand. Your staff, team […]
Pricing and its Effect on your Business
The pricing of your Goods and Services is a major factor for the success of your business. Starting with a “pricing strategy” helps in determining the ideal price for your products. This strategy should factor in several things, your business revenue goals, your product features, and your target audience. It is also important to factor […]
