To help your business be successful, you should have a marketing strategy. This is not the same as a marketing plan. A marketing strategy will lay out the overall long-term goals. This would include goal-setting, researching your industry and your competitors, and your messaging for your brand. A marketing plan is more detailed outline, for […]
Online Marketing and your Logo
Online Marketing and Business Logo Online Marketing and a Business Logo benefit your online presence. An online presence gives your business the opportunity to be ranked and therefore show up in the Search Engine Results Page for a search. Whether you have a small brochure website, a large e-commerce site, or just choose to only […]
Email Marketing Campaign Tips
Email campaigns are very effective tools to create excitement about your business. Business owners today are faced with the reality of having to be knowledgeable. They should have a presence in some social media, Social media is all about your visibility. This can seem impossible for small business owners. Most just don’t have the time to […]
