Email campaigns are very effective tools to create excitement about your business. Business owners today are multi-faceted. They share and market their business through several avenues or channels . On avenue should include at least one social media platform. This can seem impossible for small business owners, so designate someone to handle this, or hire […]
Is Your Marketing Strategy Successful?
To help your business be successful, you should have a marketing strategy. This is not the same as a marketing plan. A marketing strategy will lay out the overall long-term goals. This would include goal-setting, researching your industry and your competitors, and your messaging for your brand. A marketing plan is more detailed outline, for […]
Online Marketing and your Logo
Online Marketing and Business Logo Online Marketing and a Business Logo benefit your online presence. An online presence gives your business the opportunity to be ranked and therefore show up in the Search Engine Results Page for a search. Whether you have a small brochure website, a large e-commerce site, or just choose to only […]
