Marketing today is evolving into a combination of things that were not even thought of a few short years ago. An online presence with a website is an absolute must. People of all ages and all occupations are using the Internet as the 21st Century Yellow Pages and a Library combination. If your business does […]
Is Direct Mail Marketing Cost Effective?
Many inexperienced marketing folks will tell you that Direct Mail Marketing is old school. They will tell you that Direct Mail Marketing is not an effective use of your marketing efforts. Nothing could be further from the truth. The real beauty and strength of Direct Mail Marketing is that you can deliver your message to […]
Generate More Leads with Layered Marketing
Layered marketing is the most effective method of marketing. When you implement layered marketing, many levels of marketing are employed. I grew up in the Mid-West on a farm, and in the Winter it gets really cold. I mean really cold! It was not uncommon in December, January, and February for the outside temperature to get […]