Web management is something everyone needs to do if they have a website. So, now that you have a new website or updated your existing website, what is next? Should you manage your own website? Should you pay someone else to manage it? These are weighted and important questions. These are questions you shouldn’t decide without […]
New Website Content Builds Traffic
New Website Content builds traffic for your website. The new content, however, must be valuable for your website visitors. If your website visitors find your website informative, interesting, entertaining, or educational they are more likely to return. On the other hand, if your website visitors find your website dull, boring, and not relevant they will […]
A Successful Website Doesn’t Come Easy!
What in the World is a successful website? A successful website is one that produces the results that a website owner desires. What ever those desires are! Some people want their phone to ring more. Some folks want to gather the email address of specific types of people. Does your business want to schedule more […]
New Strategy for a New Year?
A New Strategy for a New Year is something you may need to consider. If you are completely satisfied with the current success of your business, then a new strategy may not be something that you need to consider. However, if you need to improve sales, increase profits, or add more customers, then you may […]
Marketing Opportunities are Everywhere
Marketing opportunities are everywhere. Marketing is a process by which companies create interest for their goods and services. It’s all about creating interest. Wherever you live, Marketing opportunities are everywhere. They vary greatly in financial and time requirements. What is your marketing process? What marketing opportunities are you utilizing? Any of the marketing opportunities listed […]
SEO Means Follow Google Part 3
SEO means follow Google. As we have discussed in Part 1 and Part 2, Google is an Advertising Company. They provide an array of Internet Services that we enjoy almost daily. If you get Online you probably use a lot of services that Google provides for FREE or for a FEE. Google Drive, Google Search Engine, […]
SEO Means Follow Google Part 2
Your website SEO strategy (Search Engine Optimization) means follow Google. This is Part 2 in a series of Blogs relative to the Google Algorithm and SEO. Part 1 ended with a discussion about Google search results and how they relate to your search inquiry. And how does advertising play a role in the search results? […]
SEO Means Follow Google Part 1
(SEO) Search Engine Optimization means follow Google. Search Engine Optimization (SEO) is directly related to the algorithm established, maintained, and changed daily by the folks at Google. Google’s algorithm is a guide or recipe for unpaid or organic website visibility on the Internet. Especially, when using the Google Search Engine. From 2010 through 2015, Google changed […]
Website Maintenance is a Must Do!
Website maintenance is a must do! You are making an enormous mistake if website maintenance is not a regular feature of your weekly activities. I use the word feature to emphasize the activity. If you don’t know what website maintenance is you are about to learn. If you don’t appreciate the importance of website maintenance, please […]
Is Direct Mail Marketing Cost Effective?
Many inexperienced marketing folks will tell you that Direct Mail Marketing is old school. They will tell you that Direct Mail Marketing is not an effective use of your marketing efforts. Nothing could be further from the truth. The real beauty and strength of Direct Mail Marketing is that you can deliver your message to […]