Website plugins are small software programs that add a specific feature and functionality to your website. There are thousands of website plugins available, from simple to complex. What you use depends on the customization and functionality your website needs. They are essential tools that can transition your website from a very basic platform into one […]
Every Business Needs A Website
The fact that every business needs a website is a reality and cannot be ignored. A website represents communication between the business, its’ customers, and potential customers. In the time of our parents and grandparents for example, every business needed a telephone. The telephone along with the telephone directory This represented communication used between those […]
Small Business Websites Are Important
Small business websites are the single most important thing a new or existing small business can do to market their business successfully. Many folks on a shoestring budget can barely afford to start their business and a small business website is just not reality for them. If this sounds familiar, you are not alone. Under […]
Your Clients are Important to Know Very Well
Your Clients are important and obviously essential to your business. They are valuable to your success, so get to know them. Understanding not only their needs, desires and goals, but also know and learn their personalities. This will be to your advantage. It will provide better communication, help your clients be more comfortable and feel […]
Is Website SEO Still Important?
Website SEO is not only still important, it is essential if you want your website to show up in SERP (search engine results pages). When an internet visitor uses a search engine and searches for a specific product or service, they expect to find quality suggestions and recommendations to review. One Billion websites exist on […]
Information is Your Key to Success
Information is your key to success when it comes to your website. Websites have many functions; however, none is more important than dispensing information. People come to websites for answers to their questions. Examples, such as the following are simple but relevant. “Can I make a reservation at your restaurant?” “Do you clean windows inside, […]
Are Mobile Friendly Websites Really Necessary?
Mobile Friendly Websites or Mobile Responsive Websites are REQUIRED within the Google Algorithm. Their algorithm is relevant and should to be respected. Some of the major changes in Googles’ Algorithm effect how people search and how websites rank. In 2015 Google’s mobile-first indexing was introduced, utilizing the mobile version of the website for indexing and ranking. […]
Functional Website Tasks
A functional website is a must if you expect it to be of value. When Select Marketing meets with a client to discuss a website the first question we ask is, “What do you want your new website to do for you”? The answer to that question is very important. We listen to the answer because it tells […]
What is The Difference Between Blogs and Websites?
A Blog can be a website, but not all websites are blogs. A website has timeless content. In a blog, the user sees regular posts, and it is updated frequently. Blogs are interactive. The user can add comments sharing their thoughts and views on the blog post. This content can be about any topic. Blogs […]
Marketing Today
Marketing today is evolving into a combination of things that were not even thought of a few short years ago. An online presence with a website is an absolute must. People of all ages and all occupations are using the Internet as the 21st Century Yellow Pages and a Library combination. If your business does […]
