The fact that every business needs a website is a reality and cannot be ignored. A website represents communication between the business, its’ customers, and potential customers. In the time of our parents and grandparents for example, every business needed a telephone. The telephone along with the telephone directory This represented communication used between those […]
Your Clients are Important to Know Very Well
Your Clients are important and obviously essential to your business. They are valuable to your success, so get to know them. Understanding not only their needs, desires and goals, but also know and learn their personalities. This will be to your advantage. It will provide better communication, help your clients be more comfortable and feel […]
Information is Your Key to Success
Information is your key to success when it comes to your website. Websites have many functions; however, none is more important than dispensing information. People come to websites for answers to their questions. Examples, such as the following are simple but relevant. “Can I make a reservation at your restaurant?” “Do you clean windows inside, […]
Functional Website Tasks
A functional website is a must if you expect it to be of value. When Select Marketing meets with a client to discuss a website the first question we ask is, “What do you want your new website to do for you”? The answer to that question is very important. We listen to the answer because it tells […]
Marketing Today
Marketing today is evolving into a combination of things that were not even thought of a few short years ago. An online presence with a website is an absolute must. People of all ages and all occupations are using the Internet as the 21st Century Yellow Pages and a Library combination. If your business does […]
Is Your Website Working For You?
You know the saying, “You only get one chance to make a first impression.” It is no different for your Website. One shot is all you get. Let’s make it a good one! Businesses are no different. If you are looking for a plumber or a pediatrician, you usually form an opinion with that first […]
Who is Google, and Why Should I Care?
This blog will attempt to answer the question “Who is Google?” Most businesses within the civilized world have a website. These websites are located on the Internet. We as internet users elected Google as our search engine of choice. They are currently responsible for 92% of all Internet Searches. Bing and Yahoo make up the […]
A Quality Blog Builds Website Traffic
A quality blog can drive traffic to your website. Your website in many cases is the first impression a potential customer may have of your business. You wouldn’t want to deliver low quality products or services. Don’t publish low quality blog posts. Provide the best content you can, every time! Know your audience and how […]
Do I Need A Website Manager?
Do I need a website manager is a question very few people wonder or think about. And yet, it is important for your business to know the answer to that question. If you have a business website and you want that website to function effectively you might need a website manager. Might is not an […]
Do I Need A Small Business Website?
I wrote an article this week for the online magazine “Momentum“. It is a monthly publication assembled by the League City Chamber of Commerce. The article is about the importance of having a small business website. The following represents that article with minor changes and additions. Your small business website is needed for many reasons. […]