Marketing opportunities are everywhere. Marketing is a process by which companies create interest for their goods and services. It’s all about creating interest. Wherever you live, Marketing opportunities are everywhere. They vary greatly in financial and time requirements. What is your marketing process? What marketing opportunities are you utilizing? Any of the marketing opportunities listed […]
SEO Means Follow Google Part 3
SEO means follow Google. As we have discussed in Part 1 and Part 2, Google is an Advertising Company. They provide an array of Internet Services that we enjoy almost daily. If you get Online you probably use a lot of services that Google provides for FREE or for a FEE. Google Drive, Google Search Engine, […]
SEO Means Follow Google Part 1
(SEO) Search Engine Optimization means follow Google. Search Engine Optimization (SEO) is directly related to the algorithm established, maintained, and changed daily by the folks at Google. Google’s algorithm is a guide or recipe for unpaid or organic website visibility on the Internet. Especially, when using the Google Search Engine. From 2010 through 2015, Google changed […]
Is Direct Mail Marketing Cost Effective?
Many inexperienced marketing folks will tell you that Direct Mail Marketing is old school. They will tell you that Direct Mail Marketing is not an effective use of your marketing efforts. Nothing could be further from the truth. The real beauty and strength of Direct Mail Marketing is that you can deliver your message to […]
Generate More Leads with Layered Marketing
Layered marketing is the most effective method of marketing. When you implement layered marketing, many levels of marketing are employed. I grew up in the Mid-West on a farm, and in the Winter it gets really cold. I mean really cold! It was not uncommon in December, January, and February for the outside temperature to get […]
Mobile Friendliness Helps Google Rankings
Mobile Friendliness is now an important factor in the Google Algorithm. Since April 21, 2015 the deadline for your website to exhibit mobile friendliness for internet searches done from a mobile device. Google has hinted for a long time about mobile friendliness and is now making good on those hints. Google’s organic ranking of websites […]
Marketing Your Website
Marketing your website is essential for it to be successful. There are many things you can do or have done, when considering the process of marketing your website. Selecting a domain name is the first step in marketing your website. Choose a domain name that somewhat describes your type of business. If you are a […]
Manage Your Website or Else!
Do you manage your website? Does anyone manage your website? If the answer to these questions is no, you have a problem. A website needs to be managed for several reasons. The main reason is that it will function better. A properly functioning website will gain favor with the Google Rankings Protocol and that is […]
Email Marketing Increases your Visibility
Email Marketing increases your visibility. What does “increases your visibility” really mean? It means that more people have recently seen your Business Name from an email marketing campaign. Like most things, when you are out of sight you are out of mind. Seeing your business name reminds people of what you do and where you are located. Email […]
Business Vampires Really Exist!
Beware of Business Vampires. They are real and will destroy your business. Business Vampires usually appear in two basic forms. The first form is an employee. The second form is a vendor. There are other forms, however, these two are the most prevalent. Are you kidding . . . business vampires . . . really? Yes […]
